Where it all started
A marketplace has to grow both sides at once: no supply means no demand, and no demand means no supply. JOMI was adding sign-ups, but too many users dropped off between download and first transaction.
Growth depended on one-off spikes instead of a constant, measurable engine.
What we built together
Services delivered
Growth strategyFunnel optimisationProduct analyticsAcquisition
We treated growth as a system, not as one-off campaigns:
- Full-funnel analysis to find where users were dropping off
- Activation experiments and app onboarding improvements
- Acquisition channels prioritised by cost and quality
- Shared product metrics to decide with data
Results that compound
With the funnel optimised and channels prioritised, the user base multiplied by 90 during the collaboration, with growth the team can explain and repeat.
Every business is different; the system is the same: audience, relevance, consistency and measurement.
Want results like these?
Tell us your challenge and we'll show you, with your own numbers, how we'd build your growth system.
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