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Home / Results / JOMI

Success story

JOMI

Services marketplaceLatin America

Growth strategy and funnel optimisation for a services marketplace in Latin America.

×90 users

user base growth

The challenge

Where it all started

A marketplace has to grow both sides at once: no supply means no demand, and no demand means no supply. JOMI was adding sign-ups, but too many users dropped off between download and first transaction.

Growth depended on one-off spikes instead of a constant, measurable engine.

The solution

What we built together

Services delivered

Growth strategyFunnel optimisationProduct analyticsAcquisition

We treated growth as a system, not as one-off campaigns:

  • Full-funnel analysis to find where users were dropping off
  • Activation experiments and app onboarding improvements
  • Acquisition channels prioritised by cost and quality
  • Shared product metrics to decide with data
The impact

Results that compound

With the funnel optimised and channels prioritised, the user base multiplied by 90 during the collaboration, with growth the team can explain and repeat.

×90 users user base growth
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Every business is different; the system is the same: audience, relevance, consistency and measurement.

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